Celebrating the Life of Dr. Norman Borlaug
Posted: 9/14/2009

Digital Active Online is mourning the passing and celebrating the life of Norman Borlaug. The Nobel Laureate and father of the green revolution, it is safe to say Dr. Borlaug touched a billion lives. In the 1970 presentation, the Nobel Committee commented "more than any other single person of this age, he has helped provide bread for a hungry world."

With Digital Active, I had the good fortune to be involved in the Global Rust Initiative website development, a coordinated effort to help prevent the spread of the UG99 wheat rust threatening wheat production in Africa, the Mideast and Asia. Traveling to the International Maize and Wheat Improvement Center (CIMMYT) in Mexico City I was able to see first-hand the incredible field research Dr. Borlaug had assembled. At that time, I was told 75% of the world's wheat production could be traced back to the research field I stood in. It is hard to imagine a more noble cause or a man who has had such an impact on so many lives. We are honored to have worked with his group and hope that his efforts live on with the various groups and countless people he has inspired.
 

Todd Ross

The Norman Borlaug Building, Mexico City 2006
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